The Dental Marketing Mix
Specifically for dental GPs, pediatric dentists, and orthodontists, The Dental Marketing Mix delivers in-depth conversations about all things dental marketing — including SEO, online advertising, social media strategy, website design, AI search visibility, and more. You’ll learn how to attract high-quality new patients, improve practice efficiency and culture, and create an above-and-beyond patient experience that drives retention and referrals. Tune in each week for practical, data-driven insights from DentalScapes co-founders Dan Brian and Brian Craig, and a rotating lineup of innovative practice owners, industry leaders, and dental consultants. If you’re committed to building a stronger, more profitable dental practice, The Dental Marketing Mix is essential listening.
The Dental Marketing Mix
Latest Episodes
"Second Location, Second Startup" — What Nobody Tells You About Marketing a New Dental Practice Site
You've built a practice that works. Strong reputation, full schedule, hundreds of five-star reviews. Now you're opening a second location twelve miles across town — so how much of that actually comes with you?Almost none of it.In ...
"Human-Led, AI-Driven" — Why Client Service Still Matters in Dental Marketing
What happens to client service in an age when marketing agencies can automate almost everything? In this episode of the Dental Marketing Mix, host and DentalScapes co-founder Dan Bri...
"David vs. Goliath, DDS" — How Independent Dental Practices Can Compete with DSOs
A DSO-backed practice just opened two miles from your office — bigger ad budget, full-time marketing team, a call center that never misses a call. Now what? In this episode of the Dental Marketing Mix, DentalScapes co-founder Dan Brian takes an...
"Flying Blind" — Why Most Dentists Have No Idea What AI Is Saying About Them
If you've ever opened ChatGPT or Google's AI and searched for your own practice to see how you show up — this episode is for you. What you see in those results is not what your patients see. And building a strategy around it is one of the most ...
“The Referral Illusion” — Why Word of Mouth Isn’t Enough Anymore
Word of mouth is still one of the most powerful forces in dental marketing. But there's a step happening between the referral and the phone call that most practice owners don't even know about — and it's quietly costing practices patients they ...
